Freelancerprofil: Brand & Fashion Consultancy / Creative Mind in

Brand & Fashion Consultancy / Creative Mind

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Freelancer-Vorstellung

FÄHIGKEITEN, KENNTNISSE UND ERFAHRUNGEN

Range of Service Thorsten Bulander - DENIM DIRECTOR CONSULTING

? target market analysis
? competitor check
? strategic planning / allocation
? approach of the company / collection DNA
? fabric concept
? wash / dye & treatment concept
? corporate identity analysis & alignment
? fit consulting / development
? mock up concept
? style & worksheet concept
? vendor briefing concept
? protosample development / review / adjustment
? SMS development
? post- processing
? creative brand building
development and implementation of the brand DNA
support on strategic marketing concepts
social media consulting
target consumer definition
? NOS (never out of stock) collections
? research and set up of vendor base matching collection, margin targets and
product quality
? new supplier and vendor integration
? creation, development and organisation of media tools
video film story board development
campaign shooting
fit guide videos
etc.
? creation of POS (point of sale) kits
? training and coaching

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