A survey of the Center for european economic research (ZEW) in cooperation with Creditreform came to find that e-commerce is used rather for buying purposes than for sales. The survey concentrated on the association for sourcing of payment in advance.

Usually the term e-commerce refers to the selling and buying processes that are conducted via the internet.

The imbalance of selling and buying processes is especially apparent in the software and IT sector:

Nearly 64% of the companies working in the IT- and software sector say that they have ordered products and services on the internet last year. In contrast to that just 29% of these companies sold their products or services online. Mirna Sarbu, scientist at the ZEW announces: “The companies of the software- and IT-service branch are with 81% leading in buying via the internet.”

Considering the usage of e-commerce for selling products, providers of telecommunication services are leading. Nearly 58% of these corporations offer opportunities for their customers to buy their products online.

Generally the e-commerce processes peaked out in 2010. Market-leading companies like amazon, facebook, google or ebay as well as younger online-shops like zalando.de shape the online trading.

What experiences have you made regarding e-commerce? Feel free to leave a reply!

Based on: www.marktundmittelstand.de