work 2.0

This interesting article on deskmag discusses the German government’s plan to force freelancers to pay a compulsory retirement ‘contribution’. Will it kill off entrepreneurship and destroy millions of independent careers? At least that’s the opinion of Tim Wessels, an IT specialist from Hamburg who has launched a petition against the so-called “Rewarding Life’s Work” law. With this law, provided it is passed, Freelancers will be forced to pay €350+ a month to support the broken pension system, on top of the €300-€600 they must already pay for health insurance (plus other taxes). Demanding that entrepreneurs fork out at least €650 a month in contributions before they earn a single cent will end innovation in Germany…

Hi all,

today we released a small membership account, called the “Starter” membership!

With this release we have added an additional, flexible membership option to projektwerk.

As a “Starter” you can use projektwerk for only 8€ a month, enabling a more extensive use compared with the “Basic” membership. The “Starter” membership probably suits you if you wish to proactively contact other users now and then and want to publish projects or profiles on a small scale.

Your benefits as a “Starter” user:

• Contact up to 3 project partners proactively each month – instead of having to wait for requests as a Basic member
• View complete project descriptions and profiles
• Receive detailed matching information on suitable project partners
• Bookmark interesting projects or profiles

More:

• Publish one profile or project at a time
• Receive daily updates for interesting new matches
• Refine your matches with location and relevance filters

The Cisco Connected World Technology Report provides insight into challenges that companies face as they strive to balance current and future employee and business needs amid expanding mobility capabilities, security risks, and technologies.

Cisco examined nearly 3,000 college students and young professionals in an international workforce study and questioned them about their behavior and expectations and looked at how their demands for information access is changing business communication and the future of work.

Among other findings, the 2011 report revealed:

• One of every 3 college students and young employees believes the Internet is as important as air, water, food, and shelter.

• Two of five said they would accept a lower-paying job that had more flexibility with regard to device choice, social media access, and mobility than a higher-paying job with less flexibility.

• Regarding security-related issues in the workplace, seven of ten employees admitted to knowingly breaking IT policies on a regular basis, and three of five believe they are not responsible for protecting corporate information and devices.

Mobile job searching is on the rise, according to a recent survey by Kelton Research. While smartphones are mainly used to browse the Internet, take photos/video, check email and conduct general search, there is a growing number of people who use their devices to search for work. According to the study, some 86% of smartphone owners said that they would use their phone to find a job; nearly 50% reported that they would even apply to jobs via their mobile phone if they could.

This JIBE infographic shares additional Kelton Research survey data and reveals that jobseekers are increasingly using downtime to hunt for jobs. Unlike traditional methods, mobile job searching can be done anytime and anywhere: Respondents specifically mentioned portability and immediacy as major benefits of applying to jobs via mobile.

What does the rise of mobile job searching mean for businesses? With smartphone usage increasing rapidly – this is definitely a recruiting pool too big to ignore. Companies can attract these tech-savvy jobseekers by optimizing online job boards and making the application process simpler to complete via mobile phone.

Check out the infographic on mashable.com. Would you search for your next job or project with your smartphone?

Many freelancers operate as just another anonymous resource in the crowded market. Their services lack an identifying mark that stands for something. It is therefore not surprising that, at times, it can be very difficult to prevail in a highly competitive freelance environment. In that sense, building a distinctive image and lasting reputation for your freelancing business can be very beneficial.

Many people make the mistake of thinking that having business cards, a logo, a website, a social media presence, or a slogan for their business means that they have a brand. But they are wrong. Those things, in and of themselves, are not a brand, but they can help build a brand. They serve as a reminder of what your freelancing business stands for. In a nutshell, a brand is what your clients think of when they think of you and your work. Simply being known as a good designer or good programmer is no longer enough. You should rather be known as a designer who provides elegant yet simple work or a programmer who is known for his/her exceptional ability to solve tough problems. Developing a strong brand takes time and effort. Besides exceptional work, building a brand usually requires significant and consistent marketing and PR.

Having a strong freelancing brand can mean the difference when pitching for a project or job. What do you think?

European accelerator Startupbootcamp launched in Berlin last week:

Startupbootcamp (or “SBC”) is a three month business startup acceleration program that runs quarterly during the year for startups, entrepreneurs and small businesses across Europe to get ready for funding, launching and scaling to European and global markets. By locating startup teams to one of Startupbootcamp’s program offices in Copenhagen, Amsterdam and Dublin, the accelerator focuses on exposing and connecting startups to an expanding community of key mentors and advisors that provide expertise from a multitude of verticals, industries and regions vital in growing a business. Take your startup to the next level and follow in the footsteps of fellow European startup successes such as Skype, XING, Spotify and SoundCloud.

Startupbootcamp – a European startup accelerator from StartupbootcampTV on Vimeo.

“Tom Malone, professor at the MIT Sloan School of Management and author of the HBR article “The Age of Hyperspecialization,” explains why breaking jobs into tiny pieces yields better, faster, cheaper work — and greater flexibility for employees…”

The future of work 2.0

In 2010, women became the majority of the U.S. workforce for the first time in the country’s history. Also, 57% of college students are now women. While men continue to dominate the executive ranks and corporate board rooms, women now hold a number of lucrative careers: they make up 54% of accountants, 45% of law associates and approximately 50% of all banking and insurance jobs. These statistics, which appeared in Hanna Rosin’s Atlantic article “The End of Men,” have prompted considerable attention and debate…

Google+ provides some interesting tools for freelancers, including Google+ Brand Pages. Another aspect of Google+ that freelancers should consider is the Hangouts feature.

Google+ Hangouts is a very interesting social media tool – especially for freelancers. It is one of the unique Google+ features that helps to distinguish Google+ from other social media tools.

If you’re a freelancer, you should think about the various ways that Google+ Hangouts can benefit you as a freelancer. Google+ Hangouts offers a great opportunity for freelancers to connect on a more personal level with individuals they would ordinarily not be able to interact with on a face-to-face basis. Google+ Hangouts are easy to use, versatile, and free of charge.

Here are some ways that freelancers can use Google+ Hangouts:

• Hosting a conference call
• Brainstorming
• Training
• Holding a status meeting
• Networking
• Building a community
• Discussing potential projects with prospective clients (instead of sales calls)
• Collaborating on a group project
• Holding “office hours” for clients

Google+ Hangout sessions can also be recorded, so a team meeting can be shared with absent members at a later date. Also, this means that a training session could potentially be used over and over. In fact, there are countless possibilities for using hangouts. Can you think of Google+ Hangout uses for your own freelancing business? Currently, the only downside is that Google+ Hangouts is limited to ten people (including the person who initiated the hangout). So, if you have a need to connect with more people, you’ll need to use another method of communication.

We’ve built a great widget that has been released and is now available. We would like to take a moment and describe some of the features our widget has and how you might take advantage of it.

Do you offer employment services and solutions, human resource consulting or manage a database for recruitment and permanent placement?

As one of the leading online  project marketplaces in Germany, we’ve been connecting freelance professionals and innovative businesses on our specialized industry platforms since 1999. Benefit from co-branding with projektwerk.

The widget enables you to offer your website visitors a customized project marketplace with valuable, daily updated content. By utilizing the projektwerk widget, you can provide your website visitors with interesting, sector-specific freelance work on individual project basis and simultaneously provide access to the best database for excellent freelance professionals. The widget can easily be added to your website and is totally integrated into the look and feel of your corporate design. No updating or editing necessary – the information is pulled automatically and syndicated over to your site.

Have a look at the widget on two of our partner sites:

For more information please contact:

Daniela Chikato

Mail: d.chikato@projektwerk.de

Phone: 040-43 21 30-36